Irish Government to oppose Social Democrats bill restricting ads for zero alcohol drinks (thejournal.ie)

• Government opposes bill extending alcohol ad restrictions to zero/low alcohol drinks.
• Cites lack of consensus on public health impact.
• HIQA to review evidence by Q3 2026.
• Debate set for 28 May 2026.

"The Irish Government will oppose a bill by Social Democrats TD Padraig Rice that would extend advertising restrictions to zero and low alcohol drinks. The government cites a lack of public health consensus on whether such ads reduce or promote alcohol consumption. HIQA has been asked to review evidence. The bill is due for debate on 28 May 2026."